Integrated Vision Associates, LLC
Privacy Policy
Effective Date: January 1, 2025
Last Updated: July 29, 2026
This Privacy Policy describes how Integrated Vision Associates, LLC (d/b/a Integrated
Vision & Aesthetics) ("we," "our," "us") collects, uses, and protects the personal
information of visitors to our website ivaeyecare.com and any related sites, forms, or
digital properties we own or operate (collectively, the "Site").
By using our Site or submitting information to us, you agree to the terms of this
Privacy Policy.
1. Information We Collect
A. Information You Provide Directly
Name, address, phone number, and email address
Appointment requests or form submissions
Medical or vision information voluntarily provided through contact or intake forms
Payment information for services, if applicable
Testimonials, reviews, or feedback you share with us
B. Automatically Collected Information
IP address, browser type, and operating system
Pages visited, time spent, and referring website
Cookies or tracking technologies (for analytics and performance improvements)
C. Information From Third Parties
We may receive limited information from integrated systems such as:
Eyefinity or other optometry scheduling systems
AestheticsPro or similar patient management software
Marketing or analytics platforms (e.g., Google Analytics, Meta Pixel, GoHighLevel CRM)
2. How We Use Your Information
Schedule and manage appointments
Respond to inquiries and provide requested services
Improve user experience and site functionality
Send promotional or educational information (only with your consent)
Comply with legal, billing, and healthcare obligations (HIPAA, where applicable)
3. How We Share Your Information
We do not sell your personal information.
We may share limited information with:
Service providers or business partners who assist in operations (hosting, email,
analytics, scheduling, etc.)
Regulatory or legal entities when required by law
Authorized medical professionals involved in your care (if applicable)
All third parties are required to maintain confidentiality and comply with applicable
privacy laws.
4. HIPAA Notice
Certain personal health information collected during vision or medical services may be
protected under the Health Insurance Portability and Accountability Act (HIPAA). We
maintain separate HIPAA-compliant systems for such data. This website is not intended
to transmit or store protected health information (PHI) unless you voluntarily submit
it through a secure form.
5. Text Messaging (SMS) Communications
If you provide your mobile phone number and consent to receive text messages from
Integrated Vision Associates, we may send you appointment reminders, scheduling
updates, and — for patients who separately opt in — practice announcements and
requests for feedback.
Message frequency varies. Message and data rates may apply. You can opt out of text
messages at any time by replying STOP, or get help by replying HELP.
No mobile information will be shared with third parties or affiliates for marketing or
promotional purposes. Text messaging originator opt-in data and consent will not be
shared with any third parties, except for aggregators and providers of the text message
services themselves, solely for the purpose of delivering your messages.
6. Cookies and Tracking
Our website may use cookies, tracking pixels, and analytics tools (such as Google
Analytics, Facebook Pixel, or GoHighLevel tracking scripts) to enhance your experience
and understand visitor behavior. You can disable cookies through your browser settings
at any time.
7. Data Retention
We retain your information only as long as necessary to:
Provide requested services
Comply with applicable laws and recordkeeping requirements
Support legitimate business interests
8. Data Security
We implement administrative, technical, and physical safeguards to protect your
information from unauthorized access, alteration, or disclosure. However, no system is
100% secure, and we cannot guarantee absolute data security.
9. Your Rights and Choices
You may:
Request access, correction, or deletion of your information
Opt out of promotional emails or texts by following unsubscribe/STOP instructions
Request limitations on how we use or disclose certain data
Please contact us at [email protected] for privacy-related requests.
10. Children's Privacy
We do not knowingly collect personal information from children under 13 without
parental consent. If we become aware that we have received information from a child
without such consent, we will delete it promptly.
11. Links to Third-Party Sites
Our Site may include links to third-party websites or embedded tools (such as booking
platforms, payment portals, or social media). We are not responsible for the privacy
practices or content of those sites.
12. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or
applicable laws. Updates will be posted on this page with a new effective date.
13. Contact Us
Integrated Vision Associates, LLC
d/b/a Integrated Vision & Aesthetics
Greenwood, South Carolina
Phone: (864) 223-1960
Email: [email protected]
Website: www.ivaeyecare.com